About “Business Proposal” in a few words:

Business Proposal is a delightful 2022 K-drama that follows Shin Ha-ri, a hardworking food researcher, who swaps places with her rich best friend for a blind date meant to fail spectacularly. Surprise! The guy turns out to be her no-nonsense CEO, Kang Tae-mu, who proposes marriage on the spot to dodge more setups. What follows is a whirlwind of secret identities, workplace sparks and funny lies, plus heartwarming comedy as fake dating turns all too real.

Business Proposal Characters You Can Get

Kang Tae Mu

Kang Tae Mu is the polished and highly capable CEO at the center of Business Proposal, defined by his disciplined work ethic and sharp judgment. He often comes across as strict and controlled, but that surface hides a more thoughtful and emotionally sincere side. His role in the story balances corporate authority with romantic development, giving him both presence and vulnerability. As the narrative unfolds, he becomes a character shaped by precision, responsibility, and unexpected warmth.

Sin Ha Ri

Sin Ha Ri is a lively and practical character whose quick thinking and adaptability help drive much of the story’s momentum. She stands out for her independence, candid personality, and ability to navigate difficult situations with resilience. Her position in the narrative brings both comedy and emotional grounding, especially as her choices lead her into complicated personal and professional moments. She remains memorable for her sincerity, everyday relatability, and strong sense of self.

Cha Seong Hun

Cha Seong Hun is a calm, observant character who brings a steady presence to Business Proposal. He is often defined by his composed manner, quiet intelligence, and supportive attitude toward those around him. His role adds emotional balance to the story, offering a contrast to more impulsive or high-energy personalities. Through his reserved nature and consistent reliability, he becomes an important part of the drama’s interpersonal dynamics.

Jin Yeong Seo

Jin Yeong Seo is a spirited and self-assured character whose bold personality gives her a strong place in the story. She is known for her confidence, sharp honesty, and willingness to speak her mind without hesitation. Her narrative role often adds energy and contrast, especially in scenes that call for wit, loyalty, or emotional pushback. Beneath her assertive exterior, she also shows a sincere and supportive side that makes her a vivid and engaging character.